Episode #6: Influencer Marketing
When Bob and John David Mann announced that the title of their new book was going to be “The Go-Giver Influencer” several people emailed him to ask, “Is this about Influencer Marketing?” And, he didn’t really even understand what they meant. He’d heard the term but didn’t really know what it was because again, to him, pretty much everything involving another’s influence is Influencer Marketing. In this episode, Bob’s special guest is a woman who is truly an expert in Influencer Marketing.
Cloris Kylie helps her clients to create a strong business foundation and tap into connections with INFLUENCERS to build authority, attract the right clients, and grow a magnificent business that thrives. She’s the author of a great new book called, “Beyond Influencer Marketing: Create Connections with Influential People to Build Authority, Grow Your List, and Boost Revenue.” She also has a couple of wonderful podcasts, one is “Beyond Influencer Marketing Podcast” as well as, “Magnificent Time for Entrepreneurs.”