Does the creative plane deny there being such a thing as competition? We’ll look at that in our Thought of the Day. And in our interview segment, Anthony Iannarino looks at operating on the creative plane of sales when it comes to competition.
Has closing the sale moved from being the most difficult part of the process … to the easiest? We’ll look at that in our Thought of the Day. And in our interview segment, one of the world’s top sales authorities is back with us to reframe everything we think we know about the purpose of a close.
I often define selling as simply discovering what the OTHER person wants, needs, or desires, and helping them to get it. While this is certainly true as far as selling a product or service, it covers SO much more. We’ll take a VERY special look at that in our first segment. And later, Anthony Iannarino will move from Alice Cooper fan to sharing with us wisdom from his fantastic new book titled, The Only Sales Guide You’ll Ever Need.
We all have strengths and weaknesses. And, while improving certain weaknesses are important, we generally want to lead from—and WITH—our strengths. In the interview, sales leader extraordinaire Anthony Iannarino shows how our strengths apply to sales success.