014 Influential Educators

Dr. Amy Fast has been a teacher at the elementary level, instructional coach at the elementary and middle levels, and is now an assistant principal at McMinnville High School. She is author of “It’s the Mission, Not the Mandates,” and she’s an active commentator on social media about public education policy and practice. Her big social media outlet is Twitter, where Bob’s been following her for awhile now and he just LOVES what she shares. Her Twitter handle is @FastCrayon.

013 Influential Referrals

The advantage of running your business through mainly referrals and customer introductions is self-evident. Who would even argue otherwise. The problem for many salespeople, however, is an inability to ask. And, even when they do, it rarely results in referrals. You may have even asked for a referral from a customer or client who truly knew, liked, and trusted you, but when you did, they responded with something that sounded like: “Well, I can’t think of anyone right now. But, when I do, I’ll definitely let you know.” Did you ever hear from them again? At least regarding a referral? Possibly. But…unfortunately probably not.