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Tag Archives: Marketing

Expert Positioning by David Newman

161 Expert Positioning

The Go-Giver PodcastBy Bob BurgNovember 24, 2020Leave a comment

How important is it to really embrace the value of your product or service? We’ll look at that in our Thought of the Day. And in our interview segment, one of the truly outstanding marketers of today’s entrepreneurial world, David Newman, will share some of his top tips on Thought Leadership Marketing.

Radical Relevance by Bill Cates

157 Radical Relevance

The Go-Giver PodcastBy Bob BurgDecember 3, 2019Leave a comment

Value is always in the eyes of the beholder. We’ll look at that in our Thought of the Day. And in our interview segment, Bill Cates reveals the immense importance of relevance–or as he calls it, “radical relevance”–in today’s marketplace. That and more on today’s show.

Marketing Rebellion by Mark Shaefer

143 Marketing Rebellion

The Go-Giver PodcastBy Bob BurgApril 16, 2019Leave a comment

A marketing rebellion has occurred, and it’s still occurring. We’ll learn about that from one of the icons of marketing, Mark Schaeffer.

Social Media Mastery by Mitch Jackson

136 Social Media Mastery

The Go-Giver PodcastBy Bob BurgFebruary 5, 20192 Comments

How do you use the tools at your disposal? We’ll look at that in our Thought of the Day. And in our interview segment, Mitch Jackson shares some powerful tips on utilizing social media to help build our businesses.

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