Is it more effective to build a business through systems or relationships? Or is the very question a false dilemma? We’ll look at that in our Thought of the Day. And in our interview segment, sales authority Donald Kelly looks at why entrepreneurs often have difficulty when it comes to selling the products and services they feel so strongly about.
Today’s episode will feature a two-part Thought of the Day segment. Is there really a “secret” to selling? Well, yes … but as Harry Browne said, “The secret of selling … need not be a secret.” We’ll discuss that in our first segment. In the second segment, we’ll look at Harry’s 5-step process that will make selling a lot more fun, less stressful, and more profitable for both you … AND your customer.
In this post by Go-Giver Coach and Speaker (and the man who is bringing The Go-Giver philosophy and methodology to corporate Australia), Ian Lowe, he makes a terrific point in terms of the “ultimate question” those of us in sales need to ask ourselves…and contemplate until we truly know our answer. Enjoy Ian’s wisdom. –…
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