Exactly how important is it that we watch our … personal pronouns? In our interview segment, we learn from branding expert Bruce Turkel why our “brand” is not about us. It’s actually all about THEM. That also happens to be the name of his terrific new book.
Today’s episode will only have the Thought of the Day segment, where we’ll look at the importance of grounding your influence and success inside…reality. Next week we’ll be back with our usual interview segment.
Every day we’re surrounded by smartphones, social media, and many other types of technology. We have access to a greater quantity of communication than ever before. But what about the quality of communication? Does technology help or hurt us in this regard? Or is there a third option? We’ll discuss that in our Thought of the Day. In our interview segment, we’ll be joined by Terry Brock, a technology wizard who will help us see that it’s not about the technology, but about the relationship.
Why is influence so important to have? And what does it really mean? Is it good? Bad? What is its essence? We’ll discuss that in our Thought of the Day. And later, in today’s interview, we’ll chat with Dan Rockwell, a master of influence who truly understands what influence is … and is not about.