Bob hosted his longtime friend and colleague, Jim Palmer, who began by working in a bicycle store and subsequently started and grew multiple six-ﬁgure businesses. He’s written and published seven books about marketing and business-building strategies and has taught thousands of others how to do the same.
While one’s character is generally understood to be more important than one’s reputation, one’s reputation is also very important. We’ll look at that in our Thought of the Day. And in our interview segment, we’ll look at some ideas and suggestions from Elizabeth Engen behind the art of managing–and even rescuing–an online reputation. That and more on today’s show.
“Does Bob Burg Have an Ego?” Of course he does. We all do. But, as you can already imagine Bob explaining, the ego—in and of itself—is neither good nor bad…it simply is. As he says, “When we are in control of our ego we can direct it to do great things, for ourselves individually, as well as for society as a whole. It’s when the ego is in control of us that we get into trouble and big problems can occur, again both on an individual and societal level. In this episode Bob took a look at various aspects of the ego and how we can best direct it positively and keep it from the harm it can potentially bring.
We’re often told that our mind is much like a computer. That’s certainly true in terms of our default settings. We’ll look at that in our Thought of the Day. In the second segment, there is no interview this week, but instead we will look at the dramas that are part of these default settings we’re discussing — ours and those of others and how to work effectively within them. That and more on today’s show.