Bob Burg is coauthor of the International Bestseller, The Go-Giver, Go-Givers Sell More, The Go-Giver Leader, and The Go-Giver Influencer. He is author of the sales classic, Endless Referrals and Adversaries into Allies. The Go-Giver has been published in over 28 languages and has sold over 900,000 copies. To receive Bob's Influence & Success Insights via email, visit

031 Influential Rooms

Bob’s special guest is both directly and indirectly responsible for billions of dollars worth of referred business per year. (Over $14.2 Billion in 2018 alone!) CNN even called him the “Father of Modern Networking.” He’s also authored 23 books, and when you think of Dr. Ivan Misner, Founder of BNI (Business Network International) you probably think about…business. His newest book however, “Who’s in Your Room?: The Secret to Creating Your Best Life” is not focused on business. And as Bob, a huge fan of Dr. Misner says, “This might just be his most important book yet! (And that’s saying a LOT!)

030 Influential Detachment

Influential Detachment is a very special topic for Bob because he considers some of his biggest and most devastating failures in life to have been very connected with the amount of emotional “attachment” he felt to that which he desired. Once he became aware of the destructiveness of attachment, he then began to work on this issue and saw amazing results. Does he still struggle with it? He’s the first one to say, “Absolutely!” The difference is with awareness he’s able to take the proper steps and move into Positive (and Influential) Detachment, which is what he’ll share with you today. It’s a very thought-provoking episode!