Bob Burg is coauthor of the International Bestseller, The Go-Giver, Go-Givers Sell More, The Go-Giver Leader, and The Go-Giver Influencer. He is author of the sales classic, Endless Referrals and Adversaries into Allies. The Go-Giver has been published in over 28 languages and has sold over 900,000 copies. To receive Bob's Influence & Success Insights via email, visit www.burg.com.

008 The Power of Referrals - Dr. Ivan Misner

008 The Power of Refferals

We all know that high-quality referrals and introductions are an important aspect of a successful business. So why do salespeople and entrepreneurs not ask for, and receive, more of them? We’ll discuss that in our Thought of the Day. And later, in today’s interview, we’ll talk with Dr. Ivan Misner, a man who has not only mastered referral-based marketing, but formed the company and wrote the book—actually, many books—about it.

007 Embracing Receptivity - Randy Gage

007 Embracing Receptivity

It seems obvious that we should allow ourselves to receive what we have earned by providing value to the marketplace. Yet when it doesn’t happen as we expect, we must ask ourselves the question, “Am I open to letting it in?” Bob discusses this question in our Thought of the Day. And in today’s interview segment, we’ll hear from Randy Gage, a man who lives a life of abundance like few others. He’ll share with us some of the lies about prosperity and how to overcome them.

006-The-Power-to-Empathy-Geoff-Colvin

006 The Power of Empathy

We often hear about the value of empathy, but what is it, really? Is it simply a nice thing to have, or is it vital to your success? Can it be developed if you’re not born with a natural sense of empathy? Bob discusses these questions at the top of this episode. In the interview segment, we’ll hear from Geoff Colvin, who has written a brilliant book about competing in our age of advanced technology. Is there a link between technology and empathy?

005 The Power of Failure - Fran Tarkenton

005 The Power of Failure

How do you see failure? When you fail, as well all do, do you identify yourself as the failure or do you see yourself as a winner who learned a valuable lesson? Bob shares a few words of wisdom on this important topic. Later in the interview segment, we’ll be joined by the great Hall-of-Fame quarterback and Hall-of-Fame entrepreneur, Fran Tarkenton. He will help us understand how we can utilize the power of failure in order to become much more successful than we ever could without it.