Bob Burg is coauthor of the International Bestseller, The Go-Giver, Go-Givers Sell More, The Go-Giver Leader, and The Go-Giver Influencer. He is author of the sales classic, Endless Referrals and Adversaries into Allies. The Go-Giver has been published in over 28 languages and has sold over 850,000 copies.To receive Bob's Influence & Success Insights via email, visit

The Go-Giver Podcast -Cheri Mathews

103 Why Entrepreneurs Create

While all individuals are different, there seems to be one determining factor when it comes to those who invent truly life-enhancing products. We’ll look at that in our Thought of the Day. And in our interview segment, we’ll speak with Cherie Mathews, an entrepreneur who embodies that determining factor. Her story is inspiring and fascinating. That and more on today’s show.